Aamir Khan’s Dangal becomes the highest-grossing Indian movie in China
Aamir Khan’s film Dangal has become the highest grossing Indian film in China, after earning ₹148.67 crore within a week of its release. The film beat PK, which was the first Indian film to earn over ₹100 crore in China. Notably, Dangal also currently holds the first position at the Chinese box-office,
Smashing several records in India, Aamir Khan’s Dangal, the tale of triumph against the odds and patriarchal society, is now riding high on success in China as well.
The movie had already set a record by releasing across 9000 screens in China, giving tough competition to magnum opus Baahubali: The Conclusion, which released across the same number of screens but across the world.
Rumours were also making rounds that the decision taken by Wanda Cinemas had to do with its projects in India hitting roadblocks and not taking off.
A number of emails sent to Wanda Cinemas haven’t got a response.
Despite the blank out by Wanda, the movie has done and has certainly got China’s urban audience talking.
The movie continues to be a hot topic of discussion on Weibo with thousands of online users praising its theme and acting, especially that of Aamir.
Many users rued that China doesn’t make similar movies with social themes, talking about issues that impact people’s lives.
The movie is also doing well because of the “word-of-mouth” phenomenon.
Both critics and audience reviews have been universally positive and many took note that it was a departure from the routine “song and dance” movies from Bollywood.
Aamir’s high-profile promotional tours in Beijing, Shanghai and Chengdu, the capital of Sichuan province, helped in Dangal’s promotion; his public events were packed in all three cities.
A few of China’s top film stars also promoted the movie on social media including actor Yao Chen who has millions of followers on Weibo, China’s version of Twitter.
The movie has become a talking point among a wide range of urban Chinese – students, academics, government officials, journalists and those doing white collar jobs.